SIMPLYBRAND - New Platform Based on the Blockchain
Greetings community, here I will review about Simplybrand, and the following discussion:
SimplyBrand aims to build a platform with AI models and built-in machine learning technology to identify fake items. Participants from many people will be given incentives to help verify items that cannot be identified throughout the entire process.
Information for counterfeiters will then be published on the blockchain, which cannot be changed and is really common for everyone to read. In addition, two main functions will be released along the way and will result in more parties joining the platform to complete the goal of developing the platform into a self-governed ecosystem. By combining this cutting-edge technology, and also designing mechanisms to regulate the platform by itself, our solutions will be able to solve this problem on a larger scale and high effectiveness.
About
Research has shown that counterfeiting poses a big threat to individuals, companies, industries, and even the world government. With the advancement of internet technology, the negative effects of counterfeiting have now been magnified and caused a larger scale of damage. Most brands choose to invest large amounts of money to implement NFC or RFID technology into their products, but the results are still limited and the costs are still high.
We will create a solution to this problem by building platforms with AI models and built-in machine learning technology to identify fake goods. Participants from many people will be given incentives to help verify items that cannot be identified, while information on counterfeiters will be published on the blockchain, which cannot be read and read by everyone.
In addition, two main functions will be released along the way that will result in more parties joining the platform to complete the platform's goals to develop into a self-governed ecosystem. By combining this advanced technology with a new mechanism to regulate the platform by itself, our solutions are able to solve this problem effectively on a large scale.
AI Technology & Machine Learning
With the AI technology and machine learning owned by Brand, our platform will effectively acquire new data and verify fake product information, resulting in a more efficient way to combat counterfeiting online.
Blockchain Technology
Utilizing features that cannot be changed and distributed from blockchain technology, simply Brand will publish a blacklist on the blockchain and effectively reduce the actions of counterfeit retailers by increasing their business costs and creating new obstacles to their continued operations.
Solution
Framework
Brands will use the simplyBrand platform to request brand protection services.
The Human Layer will immediately report fake products, or work with AI to verify the authenticity of E-commerce products. The human layer will consist of crowdsource participants and third-party service providers who carry out law enforcement work.
The simplyBrand platform will combine AI technology, human intelligence, and the blockchain that will be used to create "black lists" of irreversible fake products.
SBA tokens in the blockchain will encourage the human layer to use the simplyBrand platform.
Process Flow 1 - Identification
The e-commerce platform will be constantly scanned for product data to create a growing database with millions of product profiles.
Process Flow 2 - Verification
Data will be analyzed using AI, Natural Language Processing, semantic analysis, image recognition technology, and the Human layer to verify whether the product provided is genuine or fake.
Process Flow 3 - Enforcement
After the product is considered fake, the Third Party will be able to access product information, delete the offending product page and report their work status to the platform and claim their prize.
SBA Token
The human layer will receive tokens as gifts and can use them to buy brand-name special items on the SimplyBrand platform or sell them on the stock.
Brands can buy tokens from the stock, and buy brand protection services on the SimplyBrand platform.
Proof of Concept 1 - Impact Calculator
The simplyBrand ecosystem helps brands to measure the possibility of loss of income in the online market.
The system will work to provide transparency in e-commerce to enable brands to further understand the level of forgery and how to end the problem.
Proof of Concept 2 - Counterfeit Risk Detector
With a fake risk detector, anyone can easily submit a product URL and platform simplyBrand will evaluate the risk of that fake through a percentage score.
Dapp MVP - Contribute easily and pleasantly.
Anyone can become an anti-counterfeiting expert through SimplyBrand Dapp by allowing you to contribute to your favorite brands, get tokens, and exclusive products.
It's easy to register and start your anti-counterfeiting journey while getting an SBA token. Each brand will provide special products or services as gifts that can be exchanged for SBA tokens on Dapp.
Roadmap
- 2013/05 - simplyBrand began providing big data and AI solutions for brands
- 2017/10 - Anticipation of anti-counterfeiting requests from existing customers, receiving RFP
- 2018/05 - Kickoff simplyBrand.io project blockchain solution with MVP market verification
- 2018/10 - Crowdsourcing MVP
- 2018/11 - PoC1 Impact Calculator
- 2018/12 - Fake Risk PoC2 Detector
- 2019 - SaaS Application for Brands and Black Lists on release Blockchain 07-19 - SaaS application for online Enforcement Agencies
- 2019/11 - Verification - Crowdsourcing online
- 2020/02 - Integrate 3rd party applications online
For more information about Simplybrand at this time, please see the important links below:
Bitcointalk name :Husein22
Profile Link :https://bitcointalk.org/index.php?action=profile;u=2510243
ETH address :0x89c7d6Ce445f326a02eF7530A40FBa5Ecbe6C193
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